For SEO and Content Agencies
You're not one agency. You're five.
Five senior strategists. Five frameworks. Different audit templates, different brief formats, different QBRs. Floyi codifies one playbook every strategist runs, on every client.
If your delivery quality still depends on which strategist runs the account - Floyi is the right decision.
Trusted by forward-thinking teams
"Building a topical map used to take me weeks. With Floyi my entire keyword map from A to Z is done in a few hours."
Michael Moshkovich, COO at Get Visible
When Senior Strategists Leave, Half Your Playbook Leaves With Them
One of your senior strategists is going to leave this year. When they do, three of your accounts are going to feel the gap. The audit template they used isn't documented. The framework they applied to client briefs lives in their head. The QBR slides they built carried their voice. The juniors picking up those accounts will rebuild the playbook from a Loom recording and a Notion page they can't find.
Two of those clients churn within the quarter. The replacement hire takes 9 months to ramp. By then you've absorbed the cost of the lost accounts plus the cost of the executive search.
That's not a hiring problem. It's a playbook problem. Your senior strategist's playbook lives in their head. When they leave, it leaves.
Five Strategists. Five Frameworks. One Brand on the Door.
The other version of this same problem is louder. You have a 15-person agency. Five senior strategists. Each of them runs accounts a slightly different way. Different audit templates. Different brief formats. Different reporting cadences. Different pitches to the client.
From the inside, that looks like flexibility. From the outside, your clients are getting different agencies depending on who picked up their account. The QBR slides don't match between accounts. The renewal conversations sound different. The framework that won the pitch isn't always the one delivering the work.
You're not one agency. You're five operating under the same logo.
We've Watched This Movie. We Built Floyi to End It.
We've watched agency owners try to standardize delivery with Notion templates, Google Docs, training Looms and Slack threads. We've watched senior strategists onboard juniors three times in a year and still end up rewriting their work. We've watched the same churn pattern hit the same agencies for the same reason: the playbook never got out of one person's head.
Floyi exists because we kept watching that movie and we got tired of how it ends.
How an Agency Standardizes Delivery in 14 Days
Pick one client account. Codify their Brand Foundation, audience and topical map inside Floyi. The work that used to take 4 weeks to scope and present takes a few hours.
Run the Topical Authority Scorecard across the three pillars (Content, Market, AI). Generate the QBR-grade baseline export. This becomes the report format every other account inherits.
Roll the framework to a second account, then a third. Within 14 days your senior strategists spend less time rewriting junior work, because the platform enforces what they used to enforce manually. Renewal conversations start using the same exports across every client.
The Closed Loop, Working for an Agency
Floyi is one platform that runs the full cycle for every client account. The same framework, repeated. Five layers do the work that nine disconnected tools used to fragment.
Brand Foundation and Audience Insights, per client
Mission, voice, USP, competitors and 1-5 buyer personas. Codified once during onboarding, approved by the client during kickoff. Every brief, draft, image and report on that account inherits the brand and the audience. New strategists picking up the account read the Brand Foundation and they're up to speed in an hour.
Topical Research and the Topical Map
The SERP-validated content blueprint you present in the kickoff meeting. Multi-level hierarchy with URL slugs, page intent and internal linking guidance. The deliverable that gets the client to approve the strategy in week one.
Topical Authority Scorecard and Silo Analysis
The QBR backbone. Tracks rankings and tracks AI mentions and citations across AI Overviews, AI Mode, Gemini and ChatGPT Search over time. Silo Analysis shows which topic areas the client leads, where the fight is close, where competitors are ahead. Exportable as a board-ready PDF every quarter, in the same format for every client.
Authority Planner, Briefs and Drafts
The prioritized 60-day publish queue. The thing your account leads check before assigning briefs. Briefs and drafts generate from inside the Planner with brand and persona context already attached. Junior writers stop drifting. Senior strategists stop fixing voice on every draft. Bulk briefs and bulk drafts when the retainer needs volume.
WordPress and GitHub Publishing, per-client workspace
Ship single or bulk drafts directly to client sites. Status syncs back to update coverage and authority. Every account is its own workspace: same framework, different brand, different competitors, different signals. The system is the playbook your senior strategists built, codified.
"Floyi gave us a complete brand to content system. Our strategy and content creation sped up without losing quality."
Dan Iavorszky, Owner, Digital Guild Agency
What Changes When Every Account Runs the Same Way
| What you used to manage | What the platform manages |
|---|---|
| A different audit template per strategist. | One Topical Audit. Every account. Same output format. |
| A playbook that lived in a senior's head. | A playbook codified in the platform. Junior strategists deliver senior-grade work. |
| QBR slides rebuilt from scratch every quarter. | Authority Scorecard and Silo Analysis exports as the QBR backbone. Same format for every client. |
| Briefs that drift from strategy. | Briefs generated from inside Authority Planner. Brand and topical context pre-attached. |
| Onboarding that took 4-6 weeks before any deliverable. | First topical map and authority baseline shipped in Week 1. |
| Five accounts, five reporting rhythms. | Every account on the same review cadence with the same metrics. |
Three Pillars Decide Whether Your Client Renews
Floyi measures three authority pillars for every account. The same three. Every QBR shows the trend on all three. Every renewal conversation references all three.
Content Authority is the SEO foundation your clients have always understood. Coverage and rank performance against the approved topical map. The pillar your account team has been reporting on for years.
Market Authority is share of voice against the client's real competitive set. Who owns each silo. Where the fight is close. Where the client is trailing. The pillar that turns "we're publishing content" into "we're winning topics."
AI Authority is mentions and citations across AI Overviews, AI Mode, Gemini and ChatGPT Search. Tracked over time. The pillar your client's CMO is starting to ask about and the one your "AI-native" competitors are pitching against you with.
The Topical Authority Score combines all three. If any pillar is weak, the score reflects it. The three-pillar QBR is the same format for every client, every quarter. Account teams stop building custom decks. The system builds the deck.
Renewals Are Decided by Month 3. Not by Month 12.
Most agencies lose clients before SEO has time to work. Most of the loss lands in the first 90 days. That is not a sales problem. It is a proof-of-progress problem.
Rankings take 6 months to move. Sometimes longer. Between Month 1 and Month 6, most agencies have nothing concrete to show. They send rank-tracking reports nobody reads. They explain that SEO is a long game. The client nods, then forwards the invoice to the CFO.
Floyi closes the proof gap. Day 1: the client sees their topical map, an authority baseline across rankings and four AI engines and a 60-day publish queue. Week 1: briefs shipping, drafts approved, AIRS reports on the engines that matter. Month 3: the QBR shows authority gains, AI citation wins and a roadmap on track. The renewal conversation is decided long before traffic moves.
If you can't prove progress before Month 6, Floyi is the right decision.
Start FreeYour Senior Strategists Will Spend Time on Strategy Again
The agency that runs every account on the same framework gets two things back.
First, your senior strategists stop spending half their week fixing the work of your juniors. The platform enforces the standard. Juniors deliver senior-grade strategy on accounts that previously needed senior eyes on every brief.
Second, your retention math changes. When the playbook is consistent, the renewal conversation is consistent. When the renewal conversation is consistent, the renewal rate is predictable. When the renewal rate is predictable, you stop running a sales engine to fill the leak in the bucket.
Both of these compound. Senior strategists with their time back can take on more accounts or land bigger ones. Retention rates that compound mean every new logo is growth, not replacement.
"Floyi is, by far, the best tool I have ever encountered in the decades I've been working in SEO and related."
Alan Myers, CEO, Pinnacle Marketing
If Nothing Changes, Here's What Keeps Happening
It's Friday afternoon. Your senior strategist is in their fourth hour rebuilding briefs the juniors got wrong. Voice off. Topical scope off. Audience missed entirely. They were supposed to be drafting the renewal pitch for your second-largest account. Instead they're rewriting last week's work.
That same senior strategist gives notice in October. Three accounts feel the gap. Two churn before Month 6. The juniors picking up those accounts rebuild the playbook from a Loom recording. The replacement hire takes 9 months to ramp.
Six months in, the "AI-native" agency down the road is in your client's inbox with AIRS reports and AI authority scores you don't run. Your client doesn't churn over price. They churn because someone else showed up with proof you didn't.
That's the cost of a playbook that lives in someone's head. Quarter after quarter.
What You're Already Thinking
"We already use Notion and ClickUp."
Keep them for task tracking. Floyi is the strategy and playbook layer that produces the deliverables. Notion tracks what's in progress. Floyi decides what gets worked on, generates the briefs and optimizes the content. They sit side by side.
"Clients won't pay extra for another tool."
Sell it as a delivery standard, not a tool. Agencies running Floyi often find they can defend retainer increases within 2 quarters.
"We need flexibility per client."
Consistent backbone with per-client inputs: brand, personas, topical scope, competitors. Same framework. Different signals.
"We need white-label reports."
Floyi reports export without Floyi branding. You can add your own branding to any export.
"How do we onboard our team?"
Most senior strategists are running their first client in Floyi within a day. Juniors take a week. You're not retraining, you're codifying.
Stop Running Five Agencies. Start Running One.
Run one client account through Floyi in the next 14 days. See what changes when your delivery is the same across every senior, every junior and every QBR. See what changes when your senior strategists get their Friday afternoons back.
If your senior strategists are too valuable to spend their Friday afternoons rewriting junior work, Floyi is the right decision.
Scale plans start at $249.17/mo billed annually. 8 seats included. Less than the cost of an hour of senior strategist time.Less than the cost of an hour of senior strategist time.
No credit card. Upgrade when you're ready.