One Search Query.
Every Question Your Audience Asks.
The question keyword research tool that goes beyond flat keyword lists. PAA Explorer recursively expands Google's People Also Ask questions into a visual topic tree, uncovering long-tail keywords, content gaps, and search intent that traditional keyword research tools miss.
See How Google Connects Your Topics
PAA boxes appear in 65-85% of Google searches. Every question is a direct signal of what users want to know
next.
Enter a seed query and Floyi recursively expands the PAA questions Google shows, building a visual topic tree up
to five levels deep. You see how subtopics connect, where competitors rank, and which questions your content
doesn't answer yet.
A Complete People Also Ask Research Workflow
From seed keyword to content plan. Discovery, analysis, and export in one tool.
Recursive PAA Expansion
Automatically expand People Also Ask questions up to five levels deep. One seed query surfaces hundreds of long-tail keyword opportunities that traditional keyword tools never show.
Interactive Topic Tree
Pan, zoom, collapse, and explore your question tree visually. Each node shows the question, answer snippet, and source URL for competitor analysis.
Localized SERP Research
Set country, language, and city-level location for every exploration. Essential for local SEO keyword research and understanding regional search intent.
Competitor Content Gaps
Source URLs reveal who currently ranks for each PAA question. Identify content gaps where competitors appear but you do not, then plan articles to fill them.
Multi-Format Export
Export to PNG for presentations, XLSX for content calendars, CSV for other SEO tools, or Google Sheets for team collaboration.
Connected to Briefs and Drafts
PAA data flows into Content Briefs for heading structure, FAQ sections, and entity coverage. Draft generation references related questions for comprehensive topic coverage.
How It Works
From seed keyword to structured content plan in four steps.
Step 1: Enter your seed query
Type any topic, question, or keyword. Set your target country, language, and optional city-level location. Choose exploration depth and branching factor.
Step 2: Watch the question tree build
Floyi searches Google for PAA questions, then recursively searches each result. The topic tree grows in real time as each depth level completes.
Step 3: Analyze the semantic structure
Click nodes to read answer snippets and source URLs. See which competitors rank for each question. Collapse branches to focus on specific topic clusters.
Step 4: Export and build your content plan
Export to PNG, XLSX, CSV, or Google Sheets. Map depth-1 questions to pillar headings, depth-2 to subtopic articles, and depth-3+ to FAQ schema entries and long-tail blog ideas.
Content Strategy Starts With the Right Questions
PAA Explorer turned a single pillar keyword into an entire content calendar. The tree visualization makes it obvious which subtopics we were missing and where our competitors had content gaps we could fill.
Taylor Young
Content Strategist, B2B SaaS
The Google Sheets export makes it easy to share PAA research with our writing team. They see exactly which questions to answer, which sources currently rank, and how the questions relate to each other.
Jennifer Miller
Marketing Manager, E-commerce
We run PAA explorations for every pillar topic before writing briefs. The questions at depth 3 and 4 are gold for FAQ schema markup, internal linking plans, and long-tail keyword targeting.
Steve Kim
SEO Lead, Agency
Frequently Asked Questions
Everything you need to know about People Also Ask research.
What is PAA Explorer?
PAA Explorer is a People Also Ask research tool that takes any search query and recursively expands the PAA questions Google shows for it. Each question is searched again to find more, building a visual topic tree up to five levels deep. The result is a structured map of every question and subtopic Google associates with your seed keyword.
Why are People Also Ask questions important for SEO and content strategy?
PAA boxes appear in 65-85% of Google searches, more than featured snippets or knowledge panels. Each question reveals real search intent, content gap opportunities, and semantic relationships between topics. Answering PAA question clusters demonstrates topical authority. They are also increasingly relevant for AI search visibility, since AI engines draw from the same question-answer relationships when generating responses.
How many questions can one exploration find?
A depth-3 exploration with 4 branches typically surfaces 30-80 unique questions. Depth-5 explorations can uncover 200-400+ questions from a single seed query. Broad topics produce more questions per level than niche queries.
How is this different from other PAA tools or keyword research tools?
Most keyword tools show search volume for flat keyword lists. PAA Explorer reveals the hierarchical question structure that Google uses to connect topics. The visual tree shows semantic relationships between subtopics, which questions bridge different themes, and where topic clusters overlap. Plus, it connects directly to Floyi content briefs and draft generation.
What export formats are available?
PNG for visual presentations, XLSX for content calendar planning in Excel, CSV for importing into other SEO tools, and Google Sheets for team collaboration. Exports include question, parent question, answer snippet, source URL, depth level, and position.
Does it support localized and multilingual searches?
Yes. Set country, language, and city-level location for every exploration. A search for "best dentist" from Austin, Texas returns different PAA questions than the same search without a location. Supports the same country and language options as all Floyi SERP tools.
How are credits charged?
Credits are charged per SERP query made. The actual cost is typically lower than the maximum estimate because duplicate questions are skipped and Google does not always return the maximum PAA results. Cancelled explorations only charge for completed queries.
How does PAA Explorer connect to other Floyi tools?
PAA data flows across Floyi. The Topic Details Sidebar in Authority Planner shows per-topic PAA questions. Content Briefs use PAA data to shape heading structures and FAQ sections. Draft generation references related questions for comprehensive topic coverage. PAA Explorer adds a dedicated recursive deep-dive tool for thorough question research before content planning.
Your Audience Is Asking Questions. Find Every Single One.
Enter one seed keyword. Get hundreds of question-based content ideas mapped in a visual topic tree.