Quick Overview

Floyi Gives You a Plan

It maps your niche, connects topics to your brand, and gives briefs to guide writers for both SEO and AI search.

Profound Gives You Insight

It monitors your brand’s visibility in AI-powered search – the what, where, and how often you show up in AI answers.

Side by Side, No Contest

What You GetFloyiProfound
Where Your Strategy BeginsBrand foundation, target audience buyer personas, and topical researchAI visibility of your existing brand/content
What You Actually Get✅ Four-level maps, briefs, clustering, and AI benchmarkingDashboards with visibility scores, share-of-voice, citations
Topical Coverage✅ Structured topic hierarchy tied to brand goalsAI-surface tracking
SERP Clustering✅ Intent-based SERP clustering for full coverageConversation Explorer surfaces real AI queries
Content Briefs✅ Detailed briefs guiding title, structure, links, voiceProfound Actions offers AI-aligned briefs for visibility improvements
Future-Proofing in AI Search✅ AIRS Analyzer benchmarks how AI engines cite and rankMonitoring of AI search engine representations
Best Fit For✅ Brands and teams building proactive, content-led authorityEnterprise brands tracking and optimizing AI search presence
Floyi vs Profound is just one angle—see the full Comparisons Hub.

Strategy vs. Visibility

Profound gives you visibility – you see how AI is talking about your brand right now

Floyi gives you guideposts:

Start with metrics grounded in your brand and audience.
Map your niche topically with authority.
Create briefs that yield structured, strategic content.
Benchmark across classic and AI search before publishing.

Insight matters. Strategy scales.

Which Should You Choose?

Choose Floyi

if you want a proactive content strategy that starts with your brand and scales – you get maps, briefs, and AI search proof

Choose Profound

if you need enterprise insights into how AI platforms are representing your brand and where you can improve that presence

Build with purpose. Track with precision.

Floyi gives you the roadmap. Profound shows you where you land. Together? Powerful.
See how Floyi compares to Frase and Keyword Insights.