Topical Authority Scorecard

The Topical Authority Scorecard is the measurement layer of Floyi’s authority system. It tells you how strong your position is across a topical map, where you are weak and which competitors own the gaps.

Use this page to understand what the scores mean, how to run a calculation and how to read the main views.

Topical Authority for a map is built from three pieces.

Content Authority looks at your own execution for this map.

Plain language:

• How much of the important plan have you actually published
• How well those published pages rank across the map

It combines:

• Coverage – importance weighted share of topics in the map that have a live page
• Performance – how strongly those shipped pages rank on the topics they target

If you ship a lot and rank well, Content Authority moves toward 100. If you have a big plan that sits in a spreadsheet, it stays low.

Market Authority looks at your competitive share.

Plain language:

• Across all the rankings on this map, what portion of the total value belongs to your domain

It considers:

• All domains that rank on the map
• How often they rank and how high
• How important each topic is in the map

If you own a large share of rankings on the important topics, your Market Authority is high. If competitors appear more often and higher, your Market Authority is low.

AI Authority looks at your presence in AI Overviews and similar AI search surfaces for the same map.

Plain language:

• How often your brand is mentioned or cited when AI answers questions related to this map
• How important those topics are within the map

If AI systems frequently mention or cite you on high importance topics in this map, AI Authority rises. If AI answers talk about the topic but never mention your brand, AI Authority drops.

The Topical Authority Score (TAS) combines Content Authority, Market Authority and AI Authority into a single 0 to 100 score.

High TAS means you are:

• Shipping and ranking the plan (Content Authority)
• Owning a strong share of the search market for that map (Market Authority)
• Showing up in AI Overviews and related surfaces (AI Authority)

The score is built so no single pillar can hide the others. If you only do well in one area and ignore the others, TAS reflects that.

1. Open your project in Floyi.
2. In the navigation, go to Topical Authority.
3. Select Scorecard.

You will see a prompt to select a map, brand domain and region if nothing has been calculated yet.

You will get the best results if you:

• Have a validated Topical Map with URL slugs filled in

• Know which domain (or subdomain) you are measuring, for example:

  • example.com
  • blog.example.com

• Choose the country, language and optional location that match your main audience

If the map is not fully slugged, complete that first. The authority system needs URLs to connect rankings back to map topics.

To start a run:

1. Open Scorecard.

2. Choose:

   • A Topical Map
   • Your primary domain
   • Country and language

3. Click Calculate Topical Authority or the equivalent button.

4. Review the credit estimate, then confirm.

Floyi will:

• Fetch or refresh SERPs for the topics in the map
• Collect ranking data for all domains
• Pull AI Overview data where available
• Compute Content Authority, Market Authority, AI Authority and TAS

This runs in the background so you can navigate elsewhere. When it finishes, Scorecard updates and, if enabled, you receive an email.

Calculations use credits for SERP and AI Overview pulls. Viewing or filtering results is free.

After a run completes, the top of the Scorecard shows a summary.

You will typically see:

• Topical Authority Score (TAS)
• Content Authority
• Market Authority
• AI Authority
• Supporting metrics such as Coverage and Visibility for your domain

You can also select a time range such as:

• Yesterday
• Last 7 days
• Last 30 days
• Last 3, 6 or 12 months

The overview panel shows how scores have moved over time so you can see whether your efforts are paying off.

Below the overview you will find a Share of Voice (SOV) leaderboard for this map.

What it shows:

• A ranked list of domains with their share of total ranking value across the map
• Options to view Top 10, Top 20 or Top 100 domains
• The ability to open a larger modal with a much longer tail of domains

Use it to answer questions such as:

• Who are the real competitors across this topic set
• Are we gaining or losing share as we publish
• Which domains you should watch over time

From the leaderboard you can click a domain to open more detailed views.

When you click a domain in the leaderboard, several views are available.

Shows where that domain ranks across the map.

Typical columns:

• Topic phrase
• Position
• URL
• Map level (pillar, subtopic, page)
• Title and snippet

You can sort, search and export this table. Use it to see which topics each domain owns, where they appear and which URLs carry their authority.

This view compares your brand and a chosen competitor on topics where both domains rank.

You can see:

• Which topics you both appear on
• Who ranks higher
• Which URLs you are up against

This is useful for understanding direct head to head competition rather than just global share.

This view focuses on AI search.

For a given domain you can see:

• Topics where AI Overviews mention the brand
• Topics where AI Overviews cite the brand as a source
• Topics that have AI Overviews where the brand is absent

From here you can open the AI Overview Viewer to see the AI answer text and cited sources for a topic.

The competitor tracker lets you save a short list of domains to watch.

You can:

• Pin up to a set number of domains, including your own
• See their TAS, Content Authority, Market Authority and AI Authority over time
• Export metrics and charts for reports and decks

This gives you a simple way to track whether your work is closing the gap or whether the market is moving faster than you.

For reporting and deeper analysis you can export data from Scorecard.

Common exports:

• SOV leaderboard as CSV or Excel
• Domain Rankings tables
• Common Topics comparisons
• AI Overview topic lists

Exports are snapshots. If you recompute authority later, run a new export for the updated numbers.

Scorecard calculations use credits for:

• SERP fetches or refreshes
• AI Overview pulls

You can adjust how often you recalculate based on:

• How quickly your market changes
• How often you publish or make significant content changes
• How sensitive leadership is to fresh numbers

For regular monitoring, consider pairing Scorecard with the automation settings so Floyi refreshes data on a schedule and notifies you when new results are ready.

Scorecard answers:

• “How strong is our authority on this map right now”
• “Who owns the gaps”
• “Where are we winning or losing”

The Topical Authority Planner answers:

• “What should we publish or refresh next to move these scores”

A practical pattern is:

1. Run or refresh Topical Authority in the Scorecard.
2. Use the overview and SOV leaderboard to pick a pillar or cluster that needs improvement.
3. Switch to Planner with that map and domain selected.
4. Use Planner filters to pull specific topics into your publishing queue.