Topical Authority Planner

The Topical Authority Planner is the action layer of Floyi’s authority system. Scorecard tells you where you stand. Planner turns that insight into a clear list of topics to publish or improve.

Use this page to learn how to navigate the hierarchy, work with Local Pages and Resource Pages, use filters, open topic details, manage Page Details for local sites, and generate briefs.

Planner works on top of a promoted Topical Map and a Topical Authority calculation.

It:

• Shows your full hierarchy from pillar to page level
• Separates Local Pages (from Site Architecture) and Resource Pages (from Topical Map) into distinct views
• Surfaces Coverage, Visibility, Market Authority and AI presence in AI Overviews, AI Mode, and ChatGPT for each node
• Lets you filter for the highest impact work
• Connects each topic to SERPs, AI Overviews, AI Mode, ChatGPT, internal links and content info
• Launches integrated brief generation and content workflows with different workflows for Local vs Resource pages

Planner does not change the map structure. Structural edits still happen in Topical Map or Site Architecture.

1. Open your project in Floyi.
2. In the navigation, go to Topical Authority.
3. Select Planner.

If you have not yet promoted a map into Topical Authority or run a Scorecard calculation, Planner will prompt you to do that first.

Planner expects:

• A validated Topical Map with URL slugs
• At least one Topical Authority calculation run for that map and domain

Without rankings and AI data there is nothing for Planner to prioritize, so always pair it with Scorecard.

Planner separates your content into two distinct hierarchies based on where the pages originated:

Local Pages come from Site Architecture and represent service-based or location-based content:

Local Pages use a streamlined content workflow with a Conversion Coach agent optimized for local/service pages.

Resource Pages come from your Topical Map and represent educational, blog, or thought leadership content. These pages use the full content creation workflow with optional Specialist Agents (Web Research, Fact Check, Intro & Key Takeaways).

Use the view toggle at the top of the Planner to switch between:

• All — Combined view of both Local and Resource pages
• Local Pages — Only pages from Site Architecture
• Resources — Only pages from Topical Map

Planner displays the map as a tree, usually in four levels:

1. Pillar – top level themes
2. Cluster or topic group
3. Topic
4. Page – concrete URL level nodes

For each node you typically see:

• Topic name
• Coverage counts (published versus planned)
• Key metrics such as importance, rank windows or AI status badges

You can:

• Expand and collapse nodes
• Expand all or collapse all
• Search across topics in the tree

Coverage rolls up, so a pillar shows how many child topics have content shipped under it.

Planner is built around filters that answer “What should we do next”.

Common filters include:

• High importance topics
• Not published or Not found in SERPs
• Rank windows such as Top 3, positions 4 to 10 or 11 to 20
• Has brief or No brief
• Under covered pillars where coverage is below a certain threshold
• AI status such as topics where AI Overviews, AI Mode, or ChatGPT exist but your brand is not present

You can combine filters, for example:

• High importance topics that are not published
• Topics where you rank on page 2 and are missing from AI Overviews
• Pages that are published but have no brief attached

When filters are active, Planner makes it clear which nodes match and which are just context above them.

The Actions column on the right side of each row contains quick-access icons for common operations:

• Brief icon: Blue means a brief exists for this topic. Gray means no brief yet—click to generate one.
• Content icon: Green means a draft article exists. Blue means content is being created. Gray means no content has been started.
• Scan Status: Only appears after running a Content Audit. Color indicates classification (Keep/Optimize/Weak/Prune).

Next to each node you may see small indicators.

Examples:

• Rank ranges or icons that show whether you are in Top 3, 4 to 10 or lower
• AI badges such as:
  • Mentioned (in AI Overviews, AI Mode, or ChatGPT)
  • Cited
  • Mentioned and cited
  • Not present
  • N/A when no AI search result exists for that topic

Clicking a node opens more detail. You can also open SERP modals from within the topic drawer to see the actual ranking pages you are up against.

If you have run a Content Audit (Scanner tab), the Planner will display scan status information for each page-level node.

A CircleGauge icon appears in the Actions column for topics that have been matched to scanned pages:

When multiple pages compete for the same topic, a small amber warning triangle appears on the scan status icon. Clicking it opens the Cannibalization Review in the Scanner tab where you can resolve conflicts.

Click the scan status badge to:

• Open the topic details drawer with scan results expanded
• See the matched URL and similarity score
• Access the full Content Audit report

[!TIP] Run a Content Audit first, then use the Planner filters to find topics where content needs optimization or where cannibalization exists.

Click any node in the Planner to open the details drawer.

The drawer includes different sections depending on whether the node is a Local Page or a Resource Page.

• Content info

  • Suggested content title
  • Content type
  • Buyer’s journey stage
  • Snippet or meta description

• Metrics

  • Importance
  • Rank information for your domain
  • AI status for this topic

• SERP and AI views

  • Buttons to open SERP and AI Overview modals

• Brief management

  • View existing brief
  • Generate or regenerate a brief for this topic

For pages created in Site Architecture, a Page Details section appears showing:

The Primary Query determines what search term Floyi uses when tracking rankings and AI presence for this page. Floyi generates queries automatically based on the page type and your Query Strategy settings.

How queries are generated:

• Service pages: Use the specific service name (e.g., “lawn maintenance”, “back pain treatment”)
• Location pages (city, state, neighborhood): Use your Generic Service Term + location (e.g., “chiropractor in Dallas, Texas”)
• Service+Location pages: Combine the specific service with location (e.g., “back pain treatment in Austin, Texas”)

Yellow dot indicator:

If you see a yellow dot on the eye icon in the Actions column, that page needs a primary query. This happens when:

• The Query Strategy pattern requires data that isn’t available (e.g., location data missing for location pages)
• No Generic Service Term is set when tracking location pages
• The page type doesn’t match your tracking settings

To fix missing queries:

1. Open Settings and verify:
   • Your Generic Service Term is set (for local business tracking location pages)
   • Location data exists in Site Architecture for location-based pages
   • The Query Strategy pattern matches your site structure
2. Click Save Settings to regenerate all queries automatically
3. Return to Planner—yellow dots should be gone

Manual override:

If automatic query generation doesn’t work for a specific page:

1. Click the Page Details section to expand it
2. Enter a custom primary query in the Primary Query field
3. Click Save

Manual overrides take precedence over automatic query generation.

[!TIP] After updating Query Strategy or Generic Service Term in Settings, all queries regenerate automatically. You don’t need to manually refresh individual pages unless you want to override the automatic query.

For Resource Pages from the Topical Map:

• The planned or live URL for that topic
• Edit directly in the drawer or in the Topical Map

From here you can refine planning details without leaving the Planner.

Planner also helps you manage internal links for each page level topic.

Inside the drawer you can:

• See suggested internal link sources based on your map and rankings

• Review existing anchors grouped by source type:

  • Map based
  • AI suggested
  • User defined

• Add or edit anchor text suggestions

• Refresh link data when rankings change

This turns internal linking into a deliberate part of the plan instead of an afterthought.

Planner supports Topical Authority integrated briefs for both Local and Resource pages.

1. Filter for the topics you want to work on.

2. Open the drawer for a page level node.

3. Click Generate brief.

4. Confirm:

   • Brand Foundation
   • Persona
   • Any internal links and anchors you want to lock in

5. Review the credit estimate and confirm.

You can also generate briefs for multiple topics at once:

1. Select multiple page-level nodes using checkboxes
2. Click Generate Briefs in the bulk actions bar
3. Configure settings that apply to all selected topics
4. Review the total credit estimate and confirm

Floyi:

• Pulls SERP and AI context for that topic
• Uses the map, brand and persona inputs to build a brief
• For Local Pages: Routes to a streamlined local workflow optimized for service/location pages
• For Resource Pages: Routes to the full 6-agent research workflow
• Links the brief back to the topic in Planner

You can open the brief from the drawer or from the Briefs section and move into the Content Creation workspace from there.

Planner briefs are topic anchored. For query anchored briefs and more open ended research use the standalone briefs flow.

Planner connects directly to your WordPress sites so you can publish completed drafts without leaving the authority workflow.

1. Open the topic details drawer for a page-level node.
2. If the topic has a completed draft (green pen icon), click Publish to WordPress.
3. The publish modal opens with the same options as the Content Editor: site, post type, status, categories, tags, author, and SEO metadata.
4. Click Publish, Save as Draft, or Schedule.

After publishing, the topic node is automatically marked as Published and your coverage metrics update.

For the full publishing options reference, see the WordPress Publishing guide.

Bulk Publish lets you send multiple completed drafts to WordPress in one batch.

1. In the Planner, click the Bulk Publish button in the header actions.
2. The Bulk Publish modal opens with a split view:
   • Left panel: Your topic hierarchy with eligible topics marked “Ready”. A topic is eligible when it has a completed draft that has not already been published to the selected site.
   • Right panel: Publishing settings (site, post type, status, categories, tags).

• Check individual topics or use parent-level checkboxes to select entire clusters.
• The counter shows how many topics are selected and how many are eligible.
• Topics without a completed draft or that are already published to the selected site are excluded.

Click Refresh from WordPress to pull the latest categories, tags, and pages from your site.

SEO metadata (title, description, focus keyword) from each article’s brief is automatically included.

1. Click Review (N) to move to the review step.
2. A table shows each article with its topic name, post type, parent page, and status.
3. Override any setting per article using the inline dropdowns.
4. Click Back to return to selection, or Publish All (N) to start.

After clicking Publish All:

• Each article shows a real-time status: Queued, Publishing, Published, or Failed.
• Published articles show a clickable permalink to the live page.
• Failed articles show the error message.
• The modal cannot be closed while publishing is in progress.

When all articles finish, a summary shows the count of published and failed items. Click Done to close.

[!TIP] Use the Planner filters to narrow down topics before opening Bulk Publish. For example, filter to “High importance + Not published” to focus on your highest-impact content first.

After publishing (single or bulk), the Planner reflects the current state:

• Published topics show a green published indicator
• Coverage counts roll up to show how many child topics have live content under each pillar
• The Topical Authority Scorecard updates on the next refresh to reflect newly published content

If someone changes a post status directly in WordPress (e.g., unpublishes a post), use the Sync from WordPress option in the article’s publish modal to pull the latest status back into Floyi.

Planner is designed to be a live control panel, but you can still export data for collaboration.

Common exports:

• Lists of filtered topics with metrics and planning fields
• Anchor and internal link suggestions
• Brief status per topic

These are helpful when you need to align with teams that do not have direct access to Floyi.

Planner itself does not use credits for:

• Viewing the hierarchy
• Filtering and searching
• Opening SERP or AI modals that use existing data
• Editing Page Details (URL slug, page type, primary query)

Credits are used when you:

• Generate or regenerate briefs from Planner
• Generate content drafts from Planner
• Generate new content info snapshots if that option is available for your workspace

When generating content drafts, costs differ based on page type:

Resource Pages can optionally include:

• Web Research + Fact Check (standard or advanced mode)
• Intro & Key Takeaways agent

The bulk draft modal shows a breakdown of Local vs Resource page counts and total estimated credits before you confirm.

Each action shows a credit estimate before you confirm.

A simple way to use the two tools:

1. Scorecard

   • Run or refresh Topical Authority for your map and domain
   • Identify weak pillars or clusters, and competitors that are winning there

2. Planner

   • Filter for high importance topics in those weak areas
   • Pick a batch of topics to publish or refresh
   • Generate briefs, manage internal links and move content through your workflow

Then publish to WordPress (single or bulk), and rerun Scorecard. That loop is how you move Content Authority, Market Authority and AI Authority in a deliberate way rather than guessing.